Adam Silver says ratings picked up in the 2nd half of the season-I think you saw tremendous competition around the league a trade that attracted a lot of attention A bunch of things happened in the league and that generated a lot of interest

Adam Silver We have a very young audience and people we're predicting that ratings would go down because our audience wouldn't find the games since they were no longer on cable It's been the exact opposite Our fans are finding those games in record numbers

Adam Silver on new ASG format The players have embraced it I think the guys get it It's helpful just to mix things up once in a while I do get a kick that some of the players that haven't taken it as seriously in the past are saying I really love the east vs west format I was like alright

Bill Simmons on Adam Silver This is the most important decision of his career

Bill Simmons Pod Is LeBron behind the push to shorten the season because he wants his records to stay intact

Lebron praises the Cavs trades at the deadline adding Harden Keon Ellis and Schroeder

NBA on Prime Ant can start talking about football he can start talking about other things in the middle of the game